KINDSKÖPFE

Curiosity creates clarity

CREATIVE PARTNERSHIPS

for media, education, culture and purpose-driven brands

As a creative partner, I help publishers, studios, agencies, organisations and businesses develop meaningful projects for children and young audiences. Every collaboration begins with curiosity. By putting children's perspectives at the heart of the creative process, I support projects from strategy and concept development to editorial direction—creating work that is engaging, relevant and built to last.

From Design Thinking to Child Thinking. A child-centered approach to creating media and products. Rooted in children's curiosity and shaped by their perspective, we collaborate to develop projects that educate, inspire, and create lasting value for organizations in business, culture, and society. 

For Anyone with an Idea

Whether you're tackling complex topics, launching a new initiative or developing your passion project, I help shape ideas into experiences that resonate with young audiences. From strategy and concept development to creative direction, I bring an outside perspective, keep creative processes moving and connect projects with publishers, studios, agencies and creatives when needed.

For Publishers

From concept development, writing and editorial support to managing production through to print, I help turn ideas into quality children's books. Whether it's a board book, picture book or an interactive format, my concepts balance child development, market needs, production realities and creative ambition.

For Media Producers

From original formats and serial storytelling to pitches and concept refinement, I help develop ideas with long-term potential. Drawing on experience across publishing and television, I support projects from the first spark of an idea to the finished production.

WORKSHOPS & LEARNING

Child Thinking begins with a shift in perspective. Together, we explore fresh ways of looking at products, content and creative challenges. Every workshop is tailored to the needs of your organisation, combining practical tools with children's perspectives to inspire better ideas and clearer decisions.

PLAY IS SERIOUS THINKING

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Who am I, anyway?

As an experienced producer, editor and children's media specialist I work with clarity, curiosity, and purpose. I lead and support creative projects across concept development, editorial direction, copy editing, and as a strategic project partner—with a direct, collaborative approach. 

Along the way, I've come to believe ...

... every question deserves to be asked.
... play with purpose—and purpose in play.
... taking children seriously.
... children who grasp more than adults imagine.
... language that shapes the world.
... laughter that brings people together.

With Child Thinking , I create stories, media and experiences that take children's ideas, perspectives and knowledge seriously—without simplifying them.

How It All Began

It all started with curiosity. It always has. Mix that with an analytical mind, a creative streak, and a fascination for words, images, and design—and somewhere along the way, I became an editor.

Well… not immediately. As a child, I was convinced I'd become an artist, always with charcoal or a pencil in hand. The only other career I seriously considered? Stuntwoman. Preferably jumping off burning cranes. These days, my occasional longing for adrenaline is mostly satisfied by climbing the occasional via ferrata, but my curiosity—and my love for creating things—has stayed exactly the same.

After internships with photographers, magazines, art exhibitions, and environmental education projects, I completed my bachelor's degree while training as a TV editor. That's when it clicked. Researching ideas, shaping stories, developing products, and watching people engage with them—that was exactly what I wanted to do. Preferably with a sense of joy and discovery.

Then curiosity struck again. If I'd been content with what I already knew, I'd probably still be working in television today. But the big wide world kept calling. The five-year-old who used to sit on the windowsill with a world map, dreaming about Indonesia, New Zealand, Micronesia, and places too numerous to count, finally wanted to see them in real life. So I travelled.

After several years abroad and countless journeys (that five-year-old is still amazed), I completed a master's degree in Children's and Young Adult Media, worked in educational programmes with children, and eventually joined a publishing house as an editor and project manager for board books. That was where everything came together. I discovered how broad and playful media for young children can be—from tactile elements and rattles to lift-the-flaps and sound modules. It was a place where curiosity met creativity, where ideas found structure, and where thoughtful design always started with the child.

That's still at the heart of what I do today. With experience across publishing, media, education, and product development, a broad professional network, and the same curiosity that started it all, I collaborate with publishers, companies, cultural institutions, non-profit organisations, and creative teams to develop ideas, media, and products that are thoughtful, playful, and genuinely meaningful.

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Where I've Worked

Where I've Studied

Where I've Grown

From Curiosity to Collaboration

Beyond the Logos

Ravensburger

Product Development · Editorial Strategy · Concept Development · Programme Planning · Editing · Writing 

Das Möhrchenheft

Concept Development · Editorial · Author ·
Stylistic Editing · Audience Strategy

KUKI Young Short Film Festival

Media Education · Concept Development of Educational Resources · Film Talk Facilitation 

Federal Agency for Civic Education & Mit Medien e.V.

Project Delivery · Intergenerational Media Workshop ·
(Kamishibai) ·
Facilitation · Documentation

AUKOM e.V.

Creative Consulting Gamification ·
Process Facilitation Agency Selection 

NUK

Creative Production · CGI & Motion Design ·
Creative Project Management

TU Delft

Creative Production · CGI & Motion Design ·
Creative Project Management

In Their Words

Jana's concepts are spot on. She quickly understands the heart of what we're trying to achieve and translates it into clear, engaging content with remarkable precision. Her way of working is modern, transparent and highly collaborative. Working with Jana is simply a pleasure.

Andreas Bauermeister

Das Möhrchenheft

Working with Jana is professional, straightforward and reliable. She quickly understood what our gamification project needed and supported us with thoughtful strategic advice throughout the process. Her ideas created real value and had a lasting impact on the final outcome. We couldn't recommend her more highly

Franziska Ziegler

Aukom e.V.

Working with Jana is like a smoothie made of lightning, rocket fuel, harp music, a monkey trainer and kindness. An unconventional blend that somehow works beautifully. It's always a pleasure to laugh work with her.

Roland Brückner

Bitteschön TV

FROM DESIGN THINKING TO CHILD THINKING

Curiosity Starts Here.

Whether you have a project in mind, want to explore an idea, need strategic support—or are simply curious—I’d love to hear from you.

Email

hey@blauwitz.de

Phone

+49 155 650 207 62

Socials

Communities I'm Part Of